Fears grow for 10,000 jobs in motor industry as prominent multi-franchise dealership EP Mooney announces its closure today. The news comes just weeks after commentators warned there could be 10,000 jobs lost in the motor industry if the government doesn't provide some sort of stimulus to the troubled sector.

Indeed there’s been a huge amount of controversy recently around the proposed introduction of a government sponsored scrappage scheme. It’s no surprise that the principal sake holders in the motor industry are lobbying hard for one. With sales down more than 60% it’s clear that the industry is in serious difficulty. With the recent closure of Belgard Motors and today’s announcement from EP Mooney it looks like there are still more dealerships on the brink of closing.
Following on from the today’s news I thought it might be useful to take a look at the age profile of the ‘National Fleet’ and try to get an understanding of who might benefit from the scheme if it were introduced. The following figures were taken from the Department of Transport’s Irish Bulletin of Vehicle and Driver Statistics for 2008.

Age of Private Cars
The graph above shows us that if we were to introduce a scrappage scheme for vehicles registered on or before the year 2000 we would be inviting approximately 677,938 (35% of the current fleet) car owners to ’scrap’ their current car and purchase a new one. But how many of us could afford to make the jump from a nine year old car to a brand new one – even with a scrappage scheme? As we know, it’s very difficult to source finance at the moment. A majority of buyers in the present ‘credit crunch’ are limited to what they can borrow from the credit union which generally speaking wouldn’t fund the cost of bridging the proposed nine year gap. Let’s take a quick look at the arguments for and against.
What do you think?
A Scrappage scheme is a great idea, but will only work when finance comes back into the market, Getting €2,000 euro off a car won’t make the slightest bit of difference unless finance can be arranged. It worked well last time at getting the junkers of the road but that was during boom Ireland when everyone could get a loan, this time round I’m not so sure.
I think we have to ask the question as to why the industry is in crsis. Personally I believe that it is because dealerships grew too big and came to depend on customers that had access to cheap and easy money/credit. Also, to a degree companies renewing their fleets too often.
These customers are now few and far between so it is necessary for car dealers to adjust to the current market and save themselves. Obviously a degree of downsizing is required this is unfortunate to those affected but what more can the Government do for an industry that is providing something that people want more than need.
Shane, I have seen companies (professionally) that were fueling a lifestyle and in my view managed poorly. These companies did not operate fleet management but merely bought what they liked when they like and at best possibly did a calculation on the finance costs etc. on a piece of tissue paper. These were not large companies but with so many Irish Companies being small family owned opperations they all add up.
It is no surpirse that the number of cars registered is down on last year but I think it would be interesting to know if the average price of registered cars is also down. The reason being that in the past few years “prestige” cars on the roads became common place.
Another thought, is that price is often simply determined by the rule of “how much will someone pay”. I assume the motor industry is no exception and therefore we should expect to see an aggressive price war develop between the dealers so as to maximise the numbers of sales and hope to “kill off” competition.
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3 days ago
Tomas Downing
November 27, 2009 at 5:34 pm #
We really should try to divert funds into creating employment in Ireland. Importing cars into Ireland is not the answer. In the current climate I’m not sure that anyone would support a scrappage scheme anyway.